SouthPoint Receives Marketing Award for 2022

SouthPoint Financial Credit Union was recognized by the Minnesota Credit Union Network (MnCUN) for its 2022 marketing efforts.

The credit union was a recipient of a marketing award for its Refer a Friend Complete Campaign in the $500 million to $1 billion asset category. Winners were honored in St. Paul in December 2022. The award program recognizes outstanding efforts in the areas of branding, community impact and outreach, digital advertising, video and complete campaigns.

“Minnesota credit unions are doing remarkable things to grow brand awareness and market to members and nonmembers alike,” said MnCUN Vice President of Communications and Engagement Andrea Molnau. “The statewide awards program recognizes the best of the best. We would like to congratulate the winners and thank all of the 2022 applicants for their participation.”

“SouthPoint is honored to be acknowledged for the hard work we put in last year for our Refer a Friend Campaign,” SouthPoint Marketing and Communications Manager Kim Peterson said. “This campaign was a pivotal way to market to members and nonmembers about the benefits of our credit union, and we are grateful for MNCUN’s recognition of our marketing efforts.”